Designing a 10×10 Booth for LA Tourism Fifa World Cup Watch Party
We just wrapped a project that taught us more about dimensional design than any event activation we’ve done before. LA Tourism needed a booth for the FIFA World Cup Watch Party. The space? 10×10 feet. The goal? Capture the energy of an entire city while people walked past at event speed. Here’s what we discovered […]
The Post-COVID Comeback for Convention Centers
From coast-to-coast, some of the country’s largest venues and event centers have been gearing up for a summer of full-capacity programming. And with almost every major conference and professional event being put on hold these last 18 months, it’s a long-awaited comeback. Increased guest and attendee confidence has resulted in a strong (and enthusiastic) rebound […]